Provide access to specific sectors. Traditional investment consultants offer very granular tools to diversify along your axis of choice. Some Money Managers offer highly targeted funds for Money Holders who want carefully defined target sector exposure. For example, Motif Investing enables individuals to invest in a given theme (a “motif”), e.g., all stocks that benefit from a theme of the ‘connected car’. Investors can effectively custom-design their own fund according to any theme that they believe in. Investors may also look for target exposure to markets that they cannot easily trade, such as frontier markets which may not be open to regular investors. So Himalaya Capital offers access to Chinese Equities, and Shehzad Janab’s Daman Investments hedge fund provides access to the UAE market. These targeted opportunities can at times hugely outperform developed markets. However, investors should be prepared to accept both local economic as well as political risk as well as lack of diversification.