Abstract

This research paper aims to provide an overview of the role of media in promoting values and meditation for sustainable development. Sustainable development requires a shift in individual and collective values and a deeper understanding of interconnectedness and mindfulness. As a powerful communication tool, the media can play a crucial role in disseminating information, shaping public opinion, and fostering positive behavioral changes. Meditation practices can enhance mindfulness and values-based decision-making, contributing to sustainable development efforts. This paper explores the potential of media and meditation as complementary approaches to promoting sustainable development values and practices.